Sample report. Northwind Bottle Co, its competitors and every number here are made up, to show what the free AI Visibility Check looks like. Yours uses real AI answers for your brand.

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kokunari.
Northwind Bottle Co
insulated water bottle · US · 30 Oct 2026 · SAMPLE, FICTIONAL BRAND
AI Visibility Check

Ridgeway Flask is named in 20 of 36 AI answers. Northwind Bottle Co: 6.

Northwind Bottle Co
6 / 36
Ridgeway Flask
20 / 36

On 30 Oct 2026 we asked ChatGPT, Gemini, Perplexity and Google AI Mode the 10 questions a shopper types when buying insulated water bottles. The score counts the 36 answers to the 9 questions that don't name Northwind Bottle Co: a brand only scores when the AI brings it up by itself.

Where you show up, question by question

QuestionChatGPTGeminiPerplexityGoogle AI Mode
Questions that don't name you (counted)
best insulated water bottles for hiking
best insulated water bottles for the gym
best insulated water bottles under $40
Aquila Bottles or Ridgeway Flask?
alternatives to Aquila Bottles
insulated water bottles Reddit recommends
insulated water bottles that don't leak
insulated water bottles that don't lose cold after a few hours
best insulated water bottles on Amazon
Questions about you by name (not counted)
is Northwind Bottle Co any good?Knows youKnows youKnows youKnows you
Northwind Bottle Co namednot namedAsked about you: Knows you · No info · Critical
Prepared by Mick Keufer · Kokunari · [email protected] · kokunari.com
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kokunari.
AI Visibility Check · Northwind Bottle Co

Who the AI trusts

SourceCited inNorthwind Bottle Co there?
outdoorgearlab.comreview / publisher19 of 40No
nytimes.comreference / news18 of 40—
youtube.comvideo18 of 40Yes
amazon.commarketplace18 of 40No
cnet.comreview / publisher16 of 40Not verified
gearjunkie.comreview / publisher15 of 40Yes

“Cited in” counts the answers that cite a page on that site, out of all answers. “There?” means the brand is named on the pages the AI cited (or in the site's own search); “Not verified” means the site blocked our check.

Who the AI names

Ridgeway Flask20
Aquila Bottles19
Kestrel Co12
Northwind Bottle Co6

Times each brand is named across the 36 counted answers. Tracked competitors: Aquila Bottles, Ridgeway Flask, Kestrel Co.

What the AI says when asked about Northwind Bottle Co

Knows you
No sentence about Northwind Bottle Co in this answer.
ChatGPT · “Is Northwind Bottle Co any good? Thinking of buying their insulated water bottles.”
Knows you
No sentence about Northwind Bottle Co in this answer.
Gemini · “Is Northwind Bottle Co any good? Thinking of buying their insulated water bottles.”
Knows you
No sentence about Northwind Bottle Co in this answer.
Perplexity · “Is Northwind Bottle Co any good? Thinking of buying their insulated water bottles.”

Why the AI picks others

  1. You are missing from the source the engines cite most.outdoorgearlab.com is cited in 19 of 40 answers, and Northwind Bottle Co is not on it.
  2. Nothing on your site answers the questions shoppers ask.No page on northwindbottle.example is built around "best insulated water bottles for hiking", a buying guide or a comparison, so the engines have nothing of yours to quote.
  3. Ridgeway Flask has the presence you do not have yet.Ridgeway Flask is named in 20 of 36 open answers, Northwind Bottle Co in 6. The most-cited sources are outdoorgearlab.com and youtube.com.
How this was measured: in a real check, each question is asked once per engine in a fresh session with web search on, and every raw answer and citation is kept on file. This is a sample: the brand, its competitors and all numbers are made up to show what the report looks like.
Prepared by Mick Keufer · Kokunari · [email protected] · kokunari.com
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kokunari.
AI Visibility Check · Northwind Bottle Co

The 3 fixes that matter most

1
On northwindbottle.example: a "best insulated water bottles for hiking" guide that answers in its first paragraph, a fair "Northwind Bottle Co vs Ridgeway Flask" page, and an FAQ
Gives every engine a page of yours to quote for the open questions in this report
Kokunari1–2 weeks
2
Amazon listing: put "insulated water bottles for hiking" in the title and first bullets, answer the top complaints in the bullets, and use Request a Review or Vine for recent reviews
amazon.com is cited in 18 of 40 answers. The "best on Amazon" answers are built from titles, bullets and recent reviews
Kokunari + your team1–2 weeks
3
Pitch outdoorgearlab.com for its next update of "Best insulated water bottle of 2026": a short pitch to the writer, a fact sheet and samples
outdoorgearlab.com is cited in 19 of 40 answers. Roundups like this are where the engines get their shortlists
Kokunari + your team4–8 weeks of outreach; inclusion is the editor's call

Then, in this order

WhatWhoEffort
4Pitch cnet.com for its next update of "Best insulated water bottle": a short pitch to the writer, a fact sheet and samplescnet.com is cited in 16 of 40 answers. Roundups like this are where the engines get their shortlistsKokunari + your team4–8 weeks of outreach; inclusion is the editor's call
5Product, Review and FAQ structured data on your product pages, with the same names and claims as on AmazonMakes your facts easy for crawlers to read and quote correctlyKokunari2–3 days
6Join the reddit.com threads about insulated water bottles as Northwind Bottle Co, openly: answer real questions where you fit, say who you are. No fake posts, no bought upvotesreddit.com is cited in 15 of 40 answers, and the engines quote what real owners say thereYour team1–2 h a week, ongoing; shows after 2–3 months
7Re-run the same questions at day 30 and day 90 and compare, answer by answerShows which fixes moved which answers, and which engine still skips youKokunariincluded

Nobody can promise what an AI will answer. These fixes go after the sources and pages it reads, ranked by impact for the effort, and a re-run of the same questions at day 30 shows what moved.

Mick Keufer
Want me to walk you through it? 20 minutes, free.
I'll show you the raw answers behind every cell, which fix I'd start with, and how. No pitch, no obligation.
[email protected]kokunari.comor simply reply to my message
Mick Keufer · Founder of Kokunari · 8 years running a 15-person Amazon agency
Prepared by Mick Keufer · Kokunari · [email protected] · kokunari.com
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